This social media campaign for the Department of Defense supports MyFuture.com, a site that helps young adults figure out what to do after high school. The site and app both support college, career and military opportunities equally. We collected questions from young people on Facebook, and created video answers by interviewing people in their early-to-mid 20s. The app, with an additional boost from paid media, got our FB following from a few thousand to more than 100k.
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